Beginners Guide to Social Media Management
A course by
Learn strategic social media management skills needed to launch a career or freelance business in social media management.
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Last Updated May 16, 2025
What you will learn
- How set up and optimize professional social media profiles
- Develop and execute simple content calendars
- Create and implement basic social media strategies
- Start a freelance social media business
- Build and present a social media portfolio to attract clients
This Course Contains
Curriculum
- 5 Sections
- 25 Lessons
- 4 Weeks
Expand all sectionsCollapse all sections
- Introduction to Social Media Management8
- 1.1What is Social Media Management18 Minutes
- 1.2How Social Media Platforms Work1 Minute
- 1.3Setting Up Social Media Professional Profiles18 Minutes
- 1.4How You Can Set Up Accounts on Each of These Individual Platforms1 Minute
- 1.5Content Scheduling and Calendar29 Minutes
- 1.6Getting Started with Canva1 Minute
- 1.7Explore Resources1 Minute
- 1.8Knowledge Check7 Questions
- Crafting Social Media Strategies8
- 2.1Building Social Media Strategy19 Minutes
- 2.2What is social Media Strategy1 Minute
- 2.3Audience Targeting and Engagement Tactics28 Minutes
- 2.4Audience Targeting1 Minute
- 2.5Content Types and Best Practices31 Minutes
- 2.6Best Practices to Maximize Engagement2 Minutes
- 2.7Explore Resources1 Minute
- 2.8Knowledge Check7 Questions
- Building a Freelance Business in Social Media Management8
- 3.1Getting Started as a Freelancer21 Minutes
- 3.2Cold Outreach: How to Approach Businesses1 Minute
- 3.3Managing Clients Professionally16 Minutes
- 3.4Example of Setting Deliverables and Timelines1 Minute
- 3.5Contracts, Invoices, and Legal Basics13 Minutes
- 3.6Key Terms to Include in a Social Media Management Contract1 Minute
- 3.7Explore Resources1 Minute
- 3.8Knowledge Check7 Questions
- Building a Social Media Portfolio4
- Capstone Project2
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₦35,000.00₦5,500.00
Skill level All levels
25 lessons
Assessments: Yes
Full Life Time Access
Certificate of Completion
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